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Marrakech – The summer vacation of 2025 has come to an end in Morocco, bringing with it the annual return to work and school routines. According to a new survey by L’Économiste-Sunergia published online Thursday, Moroccans are divided in how they experience this transition, with some feeling stress while others view it as a fresh start.
The study, which explored Moroccans’ attitudes toward the post-summer return, reveals that 27% of respondents consider the end of summer holidays a source of stress. This sentiment is particularly pronounced among young adults aged 25-34 and urban residents. Within this group, 15% strongly affirmed that the return causes anxiety, while 12% partially endorsed this view.
In contrast, a larger segment of the population – 44% of those surveyed – reject the notion that the return is stressful. Of these, 33% completely dismissed the idea, while 11% somewhat opposed it.
This perspective is more common among younger Moroccans aged 18-24 and those belonging to higher socio-economic categories (CSP A and B, which represent business executives, professionals, and mid-level managers). The survey noted that 12% of respondents felt the question did not apply to them, while 18% expressed no opinion.
The research also found that a majority of Moroccans – 56% – perceive the post-vacation period as an opportunity to make new resolutions. Within this majority, 45% fully embraced this sentiment, while 11% moderately supported it.
This positive outlook is especially prevalent among younger Moroccans aged 18-34, city dwellers, and individuals from socio-economic categories A, B, and C (which include executives, managers, and skilled workers).
Only 16% of respondents disputed the idea that the return presents an opportunity for new beginnings – with 11% completely rejecting it and 5% partly disagreeing – while 28% offered no opinion on the matter.
The age breakdown reveals a clear pattern: younger Moroccans are much more likely to see the return as a chance for fresh starts. Among 18-24 year olds, 62% strongly endorsed this perspective, compared to just 23% of those over 65 years old.
For the 2025-2026 academic year, approximately 8.2 million students are returning to school across Morocco, adding to the seasonal shift in national routines as the summer of 2025 concludes.
Survey methodology
The L’Économiste-Sunergia survey was conducted via telephone using the CATI (Computer-Assisted Telephone Interviewing) system. Calls were made between August 12 and August 29 from Marketphone, a Sunergia Group subsidiary in Casablanca.
The study sampled 1,005 randomly selected individuals, providing a maximum margin of error of ±3%. The sample structure was weighted to match the Moroccan population demographics based on the High Commission for Planning’s 2024 census (RGPH 2024).
While the national population consists of an equal distribution between men (50%) and women (50%), the sample included 70% men and 30% women.
Age distribution in the sample showed some variations from national demographics, with 35-44 year-olds (28%) and 45-54 year-olds (24%) being overrepresented compared to their actual population shares (19% and 16% respectively).
The urban-rural split in the sample (72% urban, 28% rural) slightly overrepresented urban residents compared to the national figure (65% urban, 35% rural). In terms of socio-professional categories, the sample included 10% from categories A/B, 39% from category C, and 51% from categories D/E.
Regionally, the Casablanca-Settat-El Jadida area was overrepresented at 32% of respondents (versus 21% of the national population), while other regions generally matched their national proportions.
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