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Morocco’s public agency for small and medium enterprises, Maroc PME, has introduced “Power Export,” a new support program designed to enhance the export capabilities of Moroccan businesses. The initiative offers tailored assistance to both emerging and experienced exporters, reinforcing international trade as a key pillar of national economic growth.
Power Export provides two core services: a comprehensive export diagnostic followed by an individualized action plan, and a personalized coaching program for companies with clear international ambitions. Eligible companies can receive up to 80% coverage of diagnostic costs, capped at MAD 50,000.
To qualify, businesses must have at least two years of operational activity and meet revenue thresholds—MAD 2 million for general sectors and MAD 1 million for high-potential craft enterprises. Priority sectors include manufacturing, agri-food, green industries, and high-value services such as IT and engineering.
The second component of the program supports customized export strategies. Companies with demonstrated export capacity can access funding of up to MAD 2 million to implement strategic actions between 2025 and 2027. The plan must outline specific goals such as market expansion, job creation, and export volume growth.
Power Export, launched in coordination with the Ministry of Foreign Trade, is part of Morocco’s 2025–2027 roadmap to elevate its position in global value chains. It aims to equip businesses with the tools and funding needed to thrive in competitive foreign markets.
The initiative underscores a broader effort to make internationalization a cornerstone of Morocco’s sustainable development strategy, while also fostering innovation, employment, and resilience within its private sector.
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